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Reviews & Impact

I've worked with a number of different teams, stakeholders, design and product leaders over the years who have given feedback on the work I have done with them.

I have also seen the impact of my work via implementation of my designs and data showing an increase in conversion and engagement.

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After 6 months of launch: 

"27% increase in full registrants since the first re-design."

"12% visitors who enter the funnel create a full account compared to 5% pre-design." 

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6-8 months after release of the new designs: 

  • Increased sign in conversions by 16% in the UK, 12% in the US & EU, 9% in Australia

  • Conversions were 11% higher among casual browsers and 20% for engaged browsers

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"Within days of joining our team, Rosie demonstrated her value, making connections across the organisation and applying her rigorous research methods and processes. 



She is a confident team player and works collaboratively with her cross-functional team to lead, guide, and share her knowledge.

Rosie is trustworthy, honest, kind and passionate about her job. She mentored other team members and stakeholders and brought them on the journey with her."

Head of Customer Insight, Dext Software
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“Thank you for everything Rosie! For all your expertise and hard work. For your humour when things got hard or difficult and for your calmness when we’ve needed it.”

Content Designer, Campaigns Team, Camden Council
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“Thank you so much for your work and training for the team, it’s been really valuable having you with us.” 

Head of Digital Products and Services, Camden Council
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“Last week the majority of the Pricing & Packaging project was pulled in line with your research, users don’t want packages, they want to choose what they need and for which clients.”

Head of Customer Insight, Dext Software
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“I worked with Rosie during my time at Aviva and can't recommend her enough.

At that time we had some particularly difficult user experiences, within the insurance space, requiring some in-depth user research and UX design to determine how we could position a number of new products.

Rosie's extensive experience and team player attitude helped us to navigate the challenges which resulted in some journeys that exceeded everyone's expectations.

Lucky you if she's on your team! 

Product Lead,
Aviva
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“Thank you for everything Rosie - it has been an absolute pleasure working  with you! Hopefully our paths will cross again soon.”


Head of User Experience, Camden Council
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"Rosie showcased exceptional skills in user experience research. Her keen insights and meticulous approach significantly contributed to the insights needed.

 

Rosie's ability to navigate intricate project requirements, coupled with her dedication to understanding user needs, played a pivotal role in shaping an intuitive and user-friendly portal."

Head of Design, ATG Tickets
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“Thank you for reinvigorating our UX approach in the DPS Team!

 

I feel lucky to have worked with you and so grateful to have been part of your recent user research session - you should be so proud of all your hard work"

Product Manager
Campaigns Team 
Camden Council
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